For the sixth consecutive year in a row, Honda has been proudly named the "Best Value Brand" as part of the Kelley Blue Book Brand Image Awards.* This is a high honor that truly recognizes the Honda lineup as a viable and exciting option for every customer. Some of the factors that are considered when awarding a carmaker with this prestigious title include the brand's overall quality, durability, reliability over time, and resale value.
Learn More About the Brand Image Awards
The 2020 Brand Image Awards are presented by Kelley Blue Book and are determined based on a variety of data and consumer perception tracking studies conducted by KBB. After analysis of more than 12,000 in-market new-vehicle shoppers that continually use the Kelley Blue Book website, the company is able to track purchase decisions and determine awards that may be helpful to future consumers. Brand loyalty, familiarity, and other factors are always in play with new-car shoppers and are considered when appointing the Brand Image Awards.
Get Behind the Wheel of a Honda Model in the Bay Area
Here at Concord Honda, we pride ourselves on selling vehicles that hold up to the high standard of our customers when it comes to safety, technology advancement, comfort, and power. Of course, the inherent durability and reliability of the Honda lineup is also something we're proud of. Stop by your Bay Area Honda dealership to get behind the wheel of one of our popular models like the family-centric Honda Pilot, the sporty Honda Accord, or the well-rounded Honda HR-V. We can't wait for you to explore the new Honda models in Concord.
When you visit us, you'll find we're extremely easy to locate, situated just off the highway a mere 10-minutes from Pleasant Hills.
*Best Value Brand awarded to Honda 2015–2020. 2020 Kelley Blue Book Brand Image Awards are based on the Brand Watch™ study from Kelley Blue Book. Award calculated among non-luxury shoppers. For more information, visit www.kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.https://hondanews.com/en-US/releases/release-681e8af8b89b6d8c70d57b40db0002f3-honda-recognized-as-best-value-brand-in-2020-kelley-blue-book-brand-image-awards
